How Whitetower closed 2 deals with a targeted cold outreach campaign powered by Clay
Client Overview Whitetower is a digital agency based in Sydney, known for working with some of Australia’s leading brands. They specialize in delivering effective digital solutions that help businesses achieve their goals. In 2024, Whitetower set out to expand its client base by targeting small- and medium-sized e-commerce brands. To support this initiative, they partnered with
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How we generated $308K in pipeline opportunities for Textgrid in just 4 months using Clay and AI-Powered tools
Client Overview Textgrid is an alternative SMS API provider that competes with industry giants like Twilio, Sinch, Vonage, and others. They provide SMS services at 50% less cost compared to these providers—making their offer both compelling and highly competitive. This compelling value proposition has been key to our success in generating leads for Textgrid since January
The Real Reason This Client Stayed for 3 Years
In agency life, we measure everything, response rates, leads, ROI, conversions. But some of the most powerful wins don’t show up in reports. This week, I got a handwritten letter from a client I’ve worked with for nearly three years. He runs multiple 7-figure businesses, is constantly in meetings, and moves fast. It was the
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Hiring a Clay Agency vs. Hiring 5 SDRs: What’s the Smarter Move?
If you’re trying to grow your B2B business, you’ve probably asked yourself this question: Should we build an SDR team or just work with a Clay Agency to handle outbound for us? Both options can help you get more meetings and leads, but they come with very different costs, time commitments, and results. Let’s compare
Hiring a Clay Agency vs. Hiring 5 SDRs: What’s the Smarter Move? Read More »